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The Monthly Pulse – Recruiters (Nov. 2023)

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Industry News
Stop Throwing Money at the Problem: 7 Ways Leaders Can Recruit and Retain on a Budget
The Story
Growing the workforce in spite of budgetary constraints has been top-of-mind for most healthcare executives recently. Fortunately, there are several budget-friendly strategies for attracting and recruiting new healthcare workers. From refining benefits offerings to better attract candidates to emphasizing work/life balance, strategies don’t have to be costly to be effective.
     
What You Should Know
Many of the factors that can have a meaningful impact on recruitment are already within your power to change and require little to no further investment. Most strategies lie in finding out what your ideal candidates truly value — whether that’s non-monetary rewards, ongoing training and development, or a more balanced benefits program — and tailoring offerings to suit their wants and needs. Even seemingly small perks such as community outreach programs can go a long way in attracting candidates who share values similar to those in your healthcare organization.
     
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Celebrating Women in Medicine: Challenges and Inspiration from Women Physicians
The Story
Every fall, the American Medical Association (AMA) honors physicians who have supported women’s advancement in medicine. In a recent blog, Doximity has put the spotlight on several women physicians, including a cardiac anesthesiologist who was part of the first all-female heart transplant team and a cardiac surgeon specializing in transplants. Each doctor shared details about their successes and words of encouragement to inspire future generations of women healthcare workers.
     
What You Should Know
Programs like AMA’s are having a powerful effect on the healthcare industry. There are now more women in medical school than men, and the number of women physicians continues to grow. Increasingly placing women in leadership positions can also have a meaningful impact on the healthcare industry, as they may be more likely to recognize potential in other women.
     
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What’s Next as the Role of Agency Travelers Evolves?
The Story
During the COVID pandemic, roughly 6% of RNs worked as travelers through an agency, compared to 1.5% pre-pandemic. Now, that figure has appeared to stabilize at about 3%. Experts predict that the number won’t drop back down to pre-pandemic levels due to workers’ preference for flexibility and a better work/life balance.
     
What You Should Know
Although the demand for traveling healthcare professionals may have subsided, many workers continue to prefer this work model for its numerous perks. Healthcare organizations can accommodate workers’ evolving expectations by offering options like shorter shifts and float pools for providers and clinicians to work in different departments. Agency travelers will continue to serve a nuanced role in healthcare staffing moving forward, offering solutions for organizations when openings can’t be filled with local talent.
     
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Leadership Reflections
     
Close to Our Customers, Close to Our Teams

For the last year, I have been participating in a values-based leadership group called Tugboat. A few weeks ago, I had the opportunity to attend the Tugboat Fall Exemplar event hosted by Meijer in Grand Rapids, Michigan.

The CEO of Meijer, Rick Keyes, noted that he spends two days a week visiting stores across their multistate geographic footprint. It was a reminder of the importance of staying close to customers and lending a listening ear to the ideas and needs expressed by the people who know us best.

Furthermore, this practice provides an important touchpoint in support of the daily work performed by the Meijer team. Our group participated in a tour of a Meijer store in Grand Rapids, and I was impressed by the engagement and pride that was evident in the daily work experiences shared by the Meijer team.

In the evening, we visited the Frederik Meijer Gardens & Sculpture Park which embodies Meijer’s purpose, “Enriching Lives in the Communities We Serve.”

I left with three key takeaways from this experience:
  1. Staying close to your customers creates opportunities to adjust your strategies and service offerings to best meet their needs and exceed their expectations.
  2. Never underestimate the importance of spending time with your colleagues. Doing so will help create deeply aligned and cohesive teams eager to provide excellent service to your customers.
  3. Consistently implementing the two takeaways above naturally leads to enriching lives in the communities we serve, just like Meijer strives to do.
As the year winds down and we begin to look ahead, I encourage you to consider: What are some ways you can stay connected to your customers and colleagues?
     
     
Daryl Bert
Daryl Bert
CEO
e: daryl@ct-assist.com
t: 540-421-0696
w: www.ct-assist.com
     
Upcoming Events

LEAP TA: Healthcare 2023
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Tues., Nov. 14 - Wed., Nov. 15
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IIA Healthcare presents Bias and Hiring
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Tues., Nov. 14
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Strategic Onboarding: Maximize Employee Retention from Day One
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Wed., Nov. 15
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AAPPR Live Webinar: Diversifying Recruitment: Practical Steps for Moving from Goals to Actions
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Thurs., Nov. 16
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Physician/Provider Recruitment Professional (CPRP) Certification
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Sun., March 24 - Mon., March 25
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